$19.98 Cost Per Scheduled Call for Cosmetology School (Google Ads)
See how we crush it for our cosmetology trade school client with Google Ads. The key is of course the ad campaigns but more so the landing page. Check out what's working right now on a high converting landing page for trade schools. https://youtu.be/bnIDRBbS-k4...
Check Us Out Featured On Disrupt Magazine
Tom Noh has seen the future of education – and he’s excited about it. Bootcamps and trade schools, which were once a relatively small niche with little funding offering few programs to help people transition careers, are now at the center of a massive change in the way people learn...
Growth Hacking Series -7 Steps to Cold Emails That Generate Enrollments
As digital marketers we believe in the power of the digital ad machines beyond any marketing/advertising medium available in the world. If there were a more powerful platform we’d be there. However, there’s good marketing strategies to complement your digital advertising efforts. One of the alternative strategies out there is sending cold emails to a highly in-market lead list. I preface with the fact that it's better to build your email list that came from nurtured...
How To Prevent Ad Annihilation Due to iOS14 Updates
In June 2020, Apple announced a new iOS 14 AppTrackingTransparency framework, requiring apps to show a discouraging prompt, that will have hard hitting implications for businesses that advertise on mobile devices and across the web. In early 2021, Facebook will begin to show Apple’s App Tracking Transparency (ATT) prompt. Once Facebook and Instagram show Apple’s ATT prompt, those that optimize, target, and/or report on mobile web events from any of our business tools will be impacted...
Bringing Your Curriculum Online Due to COVID-19: How to Promote a Webinar Instead of Open House
As of March 27, 2020, the US became the first country to hit 100,000 cases of coronavirus. I’m sure the infection rates will start to plateau however even after the virus is contained there still remains a lot of uncertainty after that. So for schools that hold classes in-person, there remains tension on when the next semester can be kicked off. Whether in-person classes are able to resume within 60 days or not it’s critical to...
3 Google Ads Hacks to 2x Your Enrollment this Summer
Google Ads (previously called Adwords) is a powerful ad platform that shows your School first in the search results by paying for certain keywords....
How to Blow Out Your Open House
Hosting open house events, where prospective students can get a firsthand look at your school’s campus, hear about its great programs, HOWEVER most schools completely drop the ball. Here’s our proven tactical ways that helped our clients crush Open House attendee list....